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As a typical post-80s generation, Chen Xianjie, the boss of Xian Jie Department Store,holding the pulse of the times, entered the business when the development of domestic e-commerce matured, and grew into a new generation of businessmen in this "mall" of Yiwu. For more than ten years, Chen Xianjie has developed into a star merchant of comprehensive department stores from the initial entity foreign trade business to the present one. The daily flow of Chen Xianjie ranks first in Yiwugo, the average of a single product exceeds 100,000 per month. On the way of successful transformation, he studies the rules and takes advantage of the trend with points and areas.
Chen Xianjie said that the lecture train purchased by Yiwugo was his "professional mentor." In each lecture, he carefully studies, after class, he will repeatedly ponder the platform rules, basic picture specifications, product details and other details optimization are basic, in addition to the setting of product titles, update frequency, response time, delivery efficiency, etc., according to the migration of platform rules, it is very important to update yourself at any time and learn at any time.
Based on these understandings that the product scores of Chen Xianjie's stores are generally higher than the average scores of other stores.Not only that, the super-high new rate, high-quality finished product display page, bring high exposure and achieve the store's monthly average of hundreds of thousands of clicks.By analogy with the data of the same period last year, Chen Xianjie said that the number of hits in a single month increased by more than 100,000. Learning the rules and taking advantage of the situation is his biggest profit point since running an e-commerce business.
"Take the points to the surface" is another way to success summarized by Chen Xianjie.
He said that at first he made Yiwugo to attract customers to his physical stores, but unexpectedly, after an epidemic cut off a lot of foreign businessmen, the platform's surging traffic completely inspired his business ideas.For more than two years, Chen Xianjie has participated in activities almost uninterrupted in Yiwugo. He is familiar with the activity rules of each column. He has optimized the details, coupled with high-quality after-sales service. After a long time, there is no need for additional drainage. Many products All of the organic traffic is ranked on the homepage, even the top ten. With this idea, Chen Xianjie will be updated whenever he is free. At present, the accumulated number of products in the store has reached thousands. He said that as a department store, the rich product types allow all customers who enter the store to find what they need. Nowadays, the average daily small wholesale orders of Yiwugo are more than dozens of orders, which seems to have formed a good "point-to-face matrix".
The "hot keywords" shown by Yiwugo big data is another section that Chen Xianjie highly praises. It is intuitive and accurate to get the market source trends from there. It is these details that make up the title of Xianjie Department Store's "traffic ceiling". He said: "Data, information and resources are all there. I just put more thought into it than others."
Shop: Xian Jie Department Store
Contact : Chen Xianjie
Contact number: 13600590173