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On December 7th, Alex, a buyer from Finland, along with over 20 other international buyers, was invited to participate in the 2024 Yiwu International Production Materials Market Foreign Trade Sourcing Festival hosted by the International Production Materials Market Branch of Yiwu Market Group. Together, they embarked on a fascinating shopping journey.
The sourcing festival kicked off on the 5th of this month and ran until the 7th. During the event, not only was a new product launch event for leather and textile auxiliaries held, but also a special procurement and negotiation session was arranged. This was another powerful measure taken by the "Yixi Market" to promote market prosperity.
"At this launch event, we introduced three new products: eco-friendly silicone, conference leather tables, and sofa leather products," said Wang Haoxin, the R&D engineer of Yiwu Xingmin Leather Co., Ltd. "Among them, eco-friendly silicone, with its high environmental friendliness, high abrasion and scratch resistance, and biodegradability, has broad application prospects in furniture, kitchens, decoration, and other fields." He added that the company places equal emphasis on both domestic and foreign trade. Domestic sales are mainly targeted at regions such as Jiangsu, Zhejiang, Shanghai, and Guangdong, while exports are aimed at countries such as Japan, South Korea, Europe, and the United States, which emphasize environmental protection and quality. The purpose of participating in this event was to enhance brand awareness, expand markets, promote product sales, and elevate the company's market position.
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