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On the morning of May 31st, the 2025 "Women's Common Prosperity Fair" and the "Mom's Flavors" Zongzi Artistry Competition, jointly organized by the Jinhua Women's Federation (hosted by it) and undertaken by the Yiwu Women's Federation and Houzhai Sub-district, were held in Lizu Village. With the theme of "Women Bloom in Splendor, Common Prosperity Bound Up with Zongzi", the event showcased the entrepreneurial achievements of women new farmers in our city in fields such as agricultural innovation, intangible cultural heritage, and e-commerce through forms like fair sales, zongzi-making competitions, and cultural experiences, aiming to boost rural revitalization and common prosperity.
The fair联动 (synergized with other activities), showcasing women entrepreneurs' charm. As one of the highlights of this event, the "Women's Common Prosperity Fair" attracted 30 featured stalls, which were divided into four thematic exhibition zones including the Agricultural Innovation Excellence Zone and the Common Prosperity Support Zone. This allowed visitors and villagers on-site to learn about unique agricultural products, handicrafts, specialty foods, and more. The venue was filled with a strong rural ambiance and humanistic sentiments. Notably, the Common Prosperity Support Zone specially offered free stalls to low-income families in need. Through the "Charity Consignment Sales" mechanism, it drove continuous income growth and prosperity for disadvantaged groups, ensuring that no one is left behind on the path to common prosperity.
Zongzi-making competitions brought new vitality to folk culture. The "Mom's Flavors" Zongzi Artistry Competition held simultaneously at the Common Prosperity Square in Lizu Village was even more thrilling. Divided into the Traditional Craftsmanship Group, the Innovative Ideas Group, and the International Culture Group, the competition attracted over 40 women representatives, women new farmers, and foreign women living in Yiwu to participate. Competitors in the Traditional Group skillfully wrapped standard Jinhua four-cornered zongzi, while those in the Innovative Ideas Group let their imaginations run wild, boldly incorporating many new local ingredients into zongzi-making techniques. The "World Long Zongzi" from the International Culture Group symbolized cultural fusion and friendship. At the event venue, there were laughter and cheers, attracting numerous tourists to stop and watch or taste.
"This event deeply integrated the Dragon Boat Festival folk culture. It not only provided a platform for women entrepreneurs to showcase and sell their products, effectively increasing their incomes, but also further enhanced the brand recognition and influence of 'Mom's Flavors' and the Women's Common Prosperity Fair," said a relevant person in charge from the Municipal Women's Federation. In the future, the Municipal Women's Federation will continue to play its role as a bridge and纽带 (a connecting link), integrating resources from all parties and organizing more promotional activities to help skilled women broaden their horizons, upgrade their skills, increase their incomes, and achieve the common prosperity effect of 'nurturing one to drive a whole group'. It will contribute women's strength to boosting rural revitalization.
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